Koen De Winter

Koen De Winter chairs the Intellectual Property Practice Group in Belgium, and co-chairs the Dispute Resolution Practice Group. He concentrates on IP, litigation, and commercial law, and is consistently mentioned in Chambers Global, Legal 500 and other publications. He joined the Firm in 2002 as a lateral partner. Koen's practice focuses on intellectual property, dispute resolution, trade and commerce.

On appeal from the EUIPO Board of Appeal, the EU General Court has held that the slogan mark “IT’S LIKE MILK BUT MADE FOR HUMANS” is distinctive for foodstuff, including dairy substitutes. The inclusion of the word “but” called into question the commonly accepted idea that milk is a key element of the human diet; and thereby conveyed a message which is capable of setting off a cognitive process in the minds of the relevant…